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THETRAILER.CO

Brand Identity

We started nearly from scratch with THETRAILER.CO. They had a name they liked but that was about it. We wanted the brand to feel simple before anything else - that's how THETRAILER.CO operates. And we wanted the brand to feel utilitarian to fit the space and appeal to the right customers. 

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This is the brand book we created for THETRAILER.CO outlining how the brand looks, works together, and should be used. 

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This is similar to what we create for all of our branding clients. 

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Take a look! 

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